About
AI-powered advertising platform. Create targeted ads across Search, Display, YouTube, and more.
Features
- Smart Bidding strategies including Target CPA, Target ROAS, and Enhanced CPC
- Responsive Search Ads that dynamically test headline and description combinations
- Audience manager for remarketing lists, custom segments, and in-market audiences
- Conversion tracking with Google tag, Google Analytics, and third-party integrations
- Performance Planner tool to forecast traffic and cost under different budget scenarios
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